Packaging
a balance between design, usability, "made in Europe" and volume
The bottle
Many people starting don't think about the exterior of the bottle rather then looking nice or being cheap.
When we started we did exactly that, being donated a few hundred bottles by a local winemaker. It was a 750 ml bottle taking quite a while to finish for many customers and being in clear glass. Since this is a nightmare for rancidity (UV and oxidation) we wanted to switch to something more appropriate when we had saved up to invest for this. 500 ml bottles are industry standard.
But is was love at first Meili Light, a 375 ml bottle fitting our beliefs and strategy.
We choose Zadig design as the new bottle design from Saverglass.
The issue as small producer is always being able to buy something thats is available
in small volumes, not too costly and European produced.
The colour needed to be non fashionable and timeless.
The greytones of the bark of the olive tree inspired us to find the right kind of taupe
that fits both modern and classic interiors.
The organic paintwork is done by a local company, Marinha Fosco.
We must admit, with some hiccups but last batches have been perfect.
Why we paint? Clearly to stop UV from damaging the olive oil and distinguish
our brand. It is organic paint that needs lmuch less heat to set, again a sustainable
choice.
Then we have a refillable pourer stopper that allows you to refill and reuse this bottle.
They are made in Italy by Tapi Group.
Labels are completely customizable by our best friends from Intodesign, Portugal. This means we can do all the Pantone colours we wish AND also meaning you can do custom bottles and blend with us so you always have your own special olive oil.
The Bag-in-Box
The Bag-in-Boxes came when we started to want to change the logistic chain by
sailingour olive oils on cargo sailing ships. The need for a packaging that is more
bulky(reducing packaging) keeping the oil from being exposed to air and UV and
taking a beat came to a big research ending up Although there is plastic involved,
this is the best ecological packaging for olive oil on the market without losing
quality. All our friends and family are hooked as it supplies them for a few months
of amazing olive oil for a more interesting price. And we have the beautiful bottle
to refill and put on your dinner table. The whole BiB can be recycled or reused
in fun ways and we challenge you to do this.
Our BiB's are from Eno Apoio, a supplier of the Smurfit Kappa range.
